The sunflower symbolizes many things in many faiths and belief systems.  Meanings include longevity, good luck, love and happiness.  Simply Sunflowers was given its name in the hopes that the store would bring these things to the people and visitors of Plymouth, NH.  It also just so happens to be the founder's, Cheryl Avery, favorite flower!
 
Cheryl opened the doors on Main Street in beautiful Plymouth, NH in the fall of 2010. 
In July 2013, Cheryl decided to pass the torch to her niece Jaime Pauley.  

In May 2025, Jaime parted ways with Simply Sunflowers after 12 wonderful years, and passed it down to Plymouth native, Gwen Merrifield! Gwen is a recent college graduate, and is excited to bring fresh light to Simply Sunflowers. The store continues to bring light to Main Street, by collaborating with local small businesses, bringing in fresh new jewelry and accessories, and being your go-to for gifts. 

The store strives to keep life simple, giving you ways to accessorize, give gifts, and find things that simply light up your day.